Say goodbye to the days of the itsy-bitsy-teeny-weeny bikini and say hello to the rise of the one-piece. New data from Polyvore confirms how much the trend is growing, with celebrities, bloggers, and fashion brands endorsing the one-piece.
Interest in one-pieces has shot up 225% since the same time period last year, while searches for bikinis dropped by 27%, according to data from Polyvore. This is great news for all you modest fashionistas out there. I mean, who declared two flimsy pieces of fabric as beach-appropriate anyhow?
No longer do the annoying words 'bikini bod' scribbled all over social media have to creep into your mind as soon as the Summer season approaches. The swimsuit attire that was once favored by the elderly and professional swimmers, has made a comeback into the mainstream fashion scene. This resurgence of one-piece styles can be attributed to many celebrities that are flaunting the trend.
Confident celebrity role models like Beyonce, Rhianna, Gigi Hadid, and Kylie Jenner have ditched the bikini for one-piece styles this Summer. Fashion brands have also been supporting the trend with companies such as Wildfox and Barneys New York popularizing the one-piece into a fashion statement. Modest swimwear brand, Rey Swimwear, only sells one-pieces and tankinis that look like one-pieces. These celebrities and fashion companies are proving that although one-pieces are modest, they can also be a sexy, stylish statement.
There have been many popular styles of the one-piece that have taken over sales this past year. Polyvore told Refinery29 that out of the 10 most swim trends for this Summer, nine of the top swim styles are one-pieces. Some top trends in swimsuits include high-leg, lace-up, mesh, high-neck, crochet, striped, ruffle and graphic, cut-out and one-pieces. This newfound option to bikini-or-not has given women the flexibility to choose what looks best for their shape, and ignoring that whole 'bikini bod' nonsense.
It's no coincidence that this spike in interest in the one-piece coincides with the growing amount of women favoring modest clothing. In recent years, modest fashion has been shown to be fun, stylish and modern for mainstream shoppers that may or may not dress for religious beliefs. This outlook on modest fashion has translated to beach-wear and we at ModLi couldn't be happier for this change.